HKU Undergraduates Shine through the Business Consulting Practicum in 15 Consecutive Years

HKU Undergraduates Shine through the Business Consulting Practicum in 15 Consecutive YearsHKU Undergraduates Shine through the Business Consulting Practicum in 15 Consecutive YearsHKU Undergraduates Shine through the Business Consulting Practicum in 15 Consecutive YearsHKU Undergraduates Shine through the Business Consulting Practicum in 15 Consecutive YearsHKU Undergraduates Shine through the Business Consulting Practicum in 15 Consecutive YearsHKU Undergraduates Shine through the Business Consulting Practicum in 15 Consecutive Years
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The HKU Business School introduced the Business Consulting Practicum (BCP) in 2008 to offer students the hands-on experience of working with business clients to solve “real-life” problems related to their studies.  In the past 14 years, the school partnered with over 100 client companies and professional mentors in this BCP programme, nurturing more than 500 student consultants.  This year, in its 15th anniversary, the professional industry network has continued to grow.  In particular, a tripartite synergy formed by 8 client companies from different industries (e.g. financial services, technology solutions, personal care products, pet food, etc.), 8 mentors with different professional backgrounds and a batch of 32 student consultants from HKU Business School are being nurtured with an intensive and rewarding experience in business consulting.

The BCP 2023 has been successfully conducted and well received by all Clients and Mentors; in particular, all student consultant teams received high praise and appreciation for their stunning deliverables and dedication throughout the 4-week practicum.  Although most of the student consultants are fresh to consulting-related work, it is delightful to see all teams work together and are always passionate about going the extra mile for the benefit of their Clients.  Below is one of the appreciation testimonials proving the construction and meaningful tripartite collaboration in BCP 2023.

 

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“Participating in BCP is the most shining and valuable experience in our freshman year.  With the all-around support from the faculty and mentor Maggie, we treasured our consulting practicum experience  with our client INNOTIER, which broadened our horizons and acquired new knowledge and solid skill sets”

Student Consulting team – “Greenback”

Tony Liu | BBA(Acc&Fin)

Chloe Yin |  BEcon&Fin

Sophia Wang | BEcon&Fin

Leo Xu | BBA(BA)

 

“Working with Greenback has been valuable not only for the students but for us as clients too.  The students gave feasible and realistic expansion strategies and they’ve been proactive with their questions and really got to understand our brand.  Great work!”

Project Client | INNOTIER

 

“It was a great experience to work with Greenback.  They were proactive on questions, and act in a timely manner and reported changes promptly in the weekly meetings.  I was impressed by their desire to learn new things, accept others’ perspectives, and be responsive to suggestions and constructive criticism.”

Industry Mentor | Ms. Maggie Ching

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The BCP 2023 was positively concluded on July 15 with a closing ceremony cum appreciation luncheon at the HKU iCube.  All teams have treasured their moment to thank all Clients, Mentors and Faculty members who supported their learning and growth during the whole chapter of practicum.  Besides the practical knowledge and skills gained through this process, the nurturing of team spirit and professionalism as a future leader is also remarkable and treasured by all student consultants.

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Professor Shuqing Luo Being Awarded the Case Awards 2024 Strategy and General Management trophy
2024 | Award and Achievement
Professor Shuqing Luo Being Awarded the Case Awards 2024 Strategy and General Management trophy
Prof. Shuqing Luo and her co-author Prof. Guoli Chen won the Case Centre Awards and Competitions 2024 - Strategy and General Management category for their outstanding case “SHEIN vs Zara: Digital Transformation in the Fast-fashion Industry”. The case highlights how the Chinese apparel maker SHEIN has disrupted the fast-fashion industry, and explores how it can leverage its strengths while addressing challenges such as geopolitical risk and environmental impact.