Successful Completion of HKU-NWS Joint University Case Competition 2021
HKU-NWS Joint University Case Competition 2021, co-organised by HKU Business School (the School) and NWS Holdings Limited (NWS), was successfully completed on April 11, 2021.
This year, 16 teams of elite students from City University of Hong Kong, The Chinese University of Hong Kong, The Hong Kong University of Science and Technology and The University of Hong Kong took part in the 48-hour real-life business case challenge regarding the logistics industry, which is one of the strategic businesses of NWS.
Before the competition, participating students joined an online industrial workshop. Students gained better insights into specific business of NWS as well as the logistics industry after the presentations by Ms. Irene Mak, Associate Director of NWS Holdings Limited, and Mr. Simon Chow, General Manager of ATL Logistics. Mr. Gilbert Ho, Executive Director of NWS Holdings Limited, also shared his experience in business management and views on the development opportunities of the logistics industry with students. Students enjoyed the workshop and gained an in-depth understanding of the logistics industry which better prepared them for the case cracking after a few weeks.
The Preliminary Round and Grand Final Round presentations of the competition were held on April 11. In the Preliminary Round, 16 teams were divided into four divisions and reviewed by panels of alumni judges. The top scorer in each division was advanced to the Grand Final Round to compete for the Championship.
The distinguished panel of judges for the Grand Final included Dr. Winnie Leung, Assistant Dean (Undergraduate) at HKU Business School, Mr. Eric Ma Siu-cheung, GBS, JP, Executive Director and Chief Executive Officer at NWS Holdings Limited, Professor Albert Ip, Council Member of HKUST and Independent Non-executive Director at New World Development, Professor Andy Wong, Associate Dean (Undergraduate Studies) at CUHK Business School, and Dr. Zachary Leung, Assistant Professor, Department of Management Sciences, College of Business at CityU. Students presented their case solutions to the judges by showcasing their innovative ideas and responded to penetrating questions from the judges in the Q&A session. Students from the Champion team will be offered internship opportunities at NWS.
Competition results:
Champion: Blackbird Advisory
1st Runner-up: eLab Consulting
2nd Runner-up: Team Cove
Best Presenter: Miss Lam Michelle Mimi Sze Ching (Blackbird Advisory)
This competition is the annual signature event of HKU International Case Society (HICS), a student-run organisation supported by the School which aims to provide a platform for students to hone their case cracking, analytical and presentation skills.