港大經管學院學生於「香港共享價值個案比賽2021」中獲得冠軍

港大經管學院學生於「香港共享價值個案比賽2021」中獲得冠軍

Students from HKU Business School wins the Champion in the Hong Kong Shared Good Values (HKSGV) 2021 Case CompetitionCase of Nestlé Hong Kong

It is the fifth year that HKSGV organised the case competition. It is a programme that aims to propagate the concept of doing good and doing well in businesses in Hong Kong. A total of 141 teams (about 520 students) registered this year.  Between February and May 2021, participating teams contributed ideas to senior management at Nestlé Hong Kong Limited and Stan Group on how they generate innovative plans for office penetration and engagement, the importance of happy work culture, elderly care and wellness for an age-friendly smart city, creation of shared value business concepts, business and social development in Hong Kong.

Team members:

CHU Hon Ho BBA (Acct&Fin) Year 4

LAW Hiu Wai BBA (Business, Design & Innovation and Marketing) Year 4

LI Wing Chak BBA (Econ&Fin) Year 4

Student Sharing:

One main focus of this competition is to Create Shared Values (CSV) for different stakeholders. Throughout the competition, we have a chance to study Nestlè’s current situation and brainstorm innovative solutions for penetrating middle-size offices. Looking into the case, we have learned how to merge CSV to genuine practices with business values. We first conducted situation analysis, defined strategic directions, set goals and objectives. Then, we integrated different levels of CSV into our proposed solutions – to reconceive products and markets, redefine productivity in the value chain, and enable local cluster development. After that, we came up with our final solutions to meet social needs and strengthen the linkage between companies and the community. It’s a precious opportunity for us to experience the workflow of proposing a real-world business project.

Developing a business proposal is always not easy. It’s our pleasure to be guided by an experienced mentor. We were inspired a lot while going through the concept of CSV, the perspective of stakeholders, the implications, the implementation challenges, the timeline, the cost analysis, etc. It’s been a challenging journey but rewarding experience as well.

– By CHU Hon Ho Jason

 

Learn more about the competitionhttps://www.hksgv.hk/2021-case-competition

Other Event's Album
港大經管學院陳坤耀傑出學人講座2024 探索應對環球挑戰的供應鏈重整
2024 | 學院新聞
港大經管學院陳坤耀傑出學人講座2024 探索應對環球挑戰的供應鏈重整
由港大經管學院主辦的陳坤耀傑出學人講座2024就主題「乘風掌舵– 地緣政治及疫後供應鏈重整對內地與香港的影響」於2024年11月7日成功舉行。此講座系列旨在弘揚尊師重道的優良傳統,今年榮幸邀請到全球頂尖的供應鏈管理專家李效良教授進行演講。講座在香港大學本部大樓陸佑堂舉行,吸引超過400名行業領袖和卓越學者出席。
港大經管學院領袖企業家講壇系列第二講 – 走進世界,奔向未來
2024 | 教與學
港大經管學院領袖企業家講壇系列第二講 – 走進世界,奔向未來
港大經管學院很榮幸邀請到上海德龍鋼鐵集團有限公司董事長丁立國先生,參與學院於2024年11月6日舉辦的「港大經管學院領袖企業家講壇系列,並擔任主題演講嘉賓。丁先生以中國鋼鐵行業為基礎,與港大經管學院經濟學實務教授毛振華教授深入討論創業的心路歷程及出海的成功經驗,為與會者帶來寶貴的學習機會。